Who we are
Ella + Aspen is a San Francisco-based design brand built around thoughtful design, comfort, inclusivity, and responsible choices. We create apparel, home goods, and experimental products across our Essentials, Labs, and Together labels. We’re still small and growing, which means the people we work with have a real opportunity to shape what comes next. If you care about good design, meaningful work, and making things worth keeping, you’ll probably fit in here.
About the role
Create content that gets Ella + Aspen in front of the right people and, ideally, gets them to buy.
We’re looking for a creative, performance-minded person to create short-form content for Ella + Aspen, with a focus on content that can be used across paid social and other marketing channels. You’ll help turn our products and brand into content that people actually want to watch, engage with, and ultimately shop.
You may help with:
- Creating short-form video and photo content featuring Ella + Aspen products
- Developing concepts, hooks, and creative approaches designed for paid social
- Filming and editing content for platforms such as Instagram, TikTok, and Meta
- Creating multiple variations of content to test different hooks, formats, and messaging
- Repurposing organic content into paid advertising creative
- Helping launch, test, and optimize paid social campaigns
- Reviewing performance data to understand which creative is actually driving results
- Using performance insights to inform future content
- Staying current on social formats, trends, and creative approaches that make sense for the brand
The ideal person isn't just a content creator. You understand why certain content works, have experience creating content for paid advertising, and can point to examples where your creative has generated meaningful results.
Requirements
- Demonstrated experience creating short-form content for brands
- Experience creating content specifically for paid social advertising
- Strong understanding of platforms such as Instagram, TikTok, and Meta
- Ability to independently develop, film, and edit content
- Understanding of creative testing, hooks, audience behavior, and performance metrics
- Strong visual instincts and an ability to work within an established brand identity
- Portfolio or examples of previous work
- Experience with ecommerce, DTC, fashion, lifestyle, or consumer brands is a plus
- Demonstrated results from previous paid social creative is strongly preferred
This is a project-based contract role with no guaranteed minimum hours. Workload is based entirely on business needs, so some months may involve several hours of work while others may have none. When work is needed, it will generally remain within approximately 10 hours per month initially. We’re more interested in the quality and effectiveness of your work than the number of hours you work, with the potential for an ongoing relationship as Ella + Aspen grows.
Compensation: Project-based, based on scope and experience.
Team Benefits
- 20% Ella + Aspen discount while your contract relationship with Ella + Aspen is active, including periods between projects when you remain available for future work.
- 10% alumni discount after your contract relationship with Ella + Aspen formally ends.
- Early access to select products before they’re publicly released.
- Invitations to product testing opportunities when relevant.